[Otto]

Audi Canada made this funny video that shows the Audi Q3 making a parking spot where one doesn't really exist. It just drives on the wall to park at a vertical angle.

The stunt actually took some more thought and preparation than you see in the video. The crew had to use a forklift to raise the Q3 onto a specially designed cart. The cart was then driven into the spot smoothly.

The video spot and some behind the scenes footage are below.

 

[rnlabas]

The effort and effects are pretty cool, I just hope folks don't get/form the opinion that this is typical Audi-driver behavior or car values ...

 

[Otto]

Imagine if you could just casually drive into a wall like that and drive at an angle. That would be pretty cool, but impossible in actuality. I wonder what they are trying to say about the Q3? That it can fit into small parking spots?

 

[Arabay]

its a cheeky way of trying to say it fits your urban lifestyle. Reinforced by the fact its in some kind of condo facility.

 

[Quatto]

The only cool thing about this was the automated tailgate.

What a waste of resources this was.

 

[Arabay]

The only cool thing about this was the automated tailgate.

What a waste of resources this was.

and yet you watched it... Remember if you're seeing it, its for you >

 

[Quatto]

lol I don't know about that, just watched this out of curiousity .

 

[Otto]

lol I don't know about that, just watched this out of curiousity .

But the whole point is to get you curious. And now you are discussing it which is further the point of the video.

 

[rnlabas]

Ahhh, you all speak of subliminal seduction - the whole reason adverts exist in the first place - hah! ...and I too am not immune -

 

[Otto]

Is it a good strategy to advertise by showing the car doing something its actually not capable of though. Its more fun but something seems fishy about it.

 

[rnlabas]

Is it a good strategy to advertise by showing the car doing something its actually not capable of though. Its more fun but something seems fishy about it.

I for one hope that it's OBVIOUSLY tongue-in-cheek, but still NOT indicative of an Audi owner's frame of mind to try ...0

 

[vestergirl]

Okay, I know this is an old post, but I thought the ad was very clever & original.
Anyone who assumes anything from this is just being too serious. So there.