[Miyata]

Well not just a Q3 any Audi, new or pre owned. Its some kind of colab with TOM's Shoes. Really they're slippers with Audi logos on them... Audis are quite fashionable at the moment...

http://www.carcrushing.com/audi-shoes-are-now-a-thing-but-theyre-insanely-expensive/

 

[Quatto]

I don't even like how they look. Seems like something you'd find in a wal-mart.
This just goes to show, money can't buy taste, no matter how much of it you have.

 

[deverelle]

The kids love 'em, and they're comfortable. Go figure. Now slap a logo on a designer handbag and you have my interest.

 

[Ohio Joe]

The kids love 'em, and they're comfortable. Go figure. Now slap a logo on a designer handbag and you have my interest.

Interested???

 

[Quatto]

The kids love 'em, and they're comfortable. Go figure. Now slap a logo on a designer handbag and you have my interest.

I'll admit, using an established brand like Toms (i see folks wearing them all the time) and rebranding was a good way to go.

Who knows they might partner up with Michael Kors.

One thing for sure, eyeglasses will or already is what they offer. Many car makers already do anyways.

 

[Otto]

TOMs are pretty popular shoes. Great summer shoes to wear with no socks. TOMs promises to give shoes to kids in poor countries when you buy a pair in a rich country. So I guess Audi is trying to join in and now when you buy an Audi some kids get some shoes. Doesn't quite seem like the same shoe-for-shoe deal as before. Maybe Audi should give cars to people instead of partnering with TOMs.

 

[Quatto]

Just not my taste in shoes.

Puma, for example would be great, but being a brand BMW is with it's not likely a brand Audi would approach.

 

[Otto]

Just not my taste in shoes.

Puma, for example would be great, but being a brand BMW is with it's not likely a brand Audi would approach.

I agree that PUMA would have matched better with Audi. Who knows why they chose Toms. Perhaps they are aiming at younger folks. Toms is a brand that has a bit of a younger clientèle.

 

[Quatto]

Interested???

My missus would like that for its carbon fiber weave look, although it's probably not designed with that in mind.

 

[rnlabas]

All - these are SLIPPERS for awful's sake - do they really need to be top class styling with carbon fiber - oh my!!!

 

[Otto]

I am reminded of the hipster party that Audi had a while ago in Brooklyn. I think this is part of the same marketing strategy. It's towards young people. It's all about the millennials.

http://jalopnik.com/leaked-guide-for-audis-hipster-parties-is-64-pages-lon-1540448632

 

[deverelle]

I am reminded of the hipster party that Audi had a while ago in Brooklyn. I think this is part of the same marketing strategy. It's towards young people. It's all about the millennials.

http://jalopnik.com/leaked-guide-for-audis-hipster-parties-is-64-pages-lon-1540448632

Oh, I'd kill someone for their marketing budget. Shoes, bags, hipster dance parties. Let the good times roll!

 

[Otto]

Oh, I'd kill someone for their marketing budget. Shoes, bags, hipster dance parties. Let the good times roll!

I'm not sure if Audi paid for the TOMs shoes. I'm sure that TOMs is happy to get the publicity. Just a mutually beneficial thing, though I suppose TOMs has to make some money or else they'd be giving away a lot of shoes while Audi actually is selling cars.

 

[Quatto]

I'm not sure if Audi paid for the TOMs shoes. I'm sure that TOMs is happy to get the publicity. Just a mutually beneficial thing, though I suppose TOMs has to make some money or else they'd be giving away a lot of shoes while Audi actually is selling cars.

Could very well be the case that TOM's approached Audi about it, and even other shoe brands, even brands that offer other types of wearables.

 

[Otto]

Saw another article on this from BBC, so I thought that I would post it up here.

Audi has partnered with Toms, the California-based maker of the ever-more-trendy slip-ons, to produce an exclusive design in gray canvas stitched with red thread, and sporting Audi's four rings on a discreet tag and in the pattern of the lining. These special-edition soles are available only to those who buy or lease during the Summer of Audi sales event — but those new owners won’t be the only one getting a pair of Toms. As part of the collaboration, 55,000 pairs will be given to children in need. The program is an extension of the shoemaker's One for One program, which has given away more than 10m pairs of shoes to needy recipients in more than 70 countries.

http://www.bbc.com/autos/story/20150720-audi-and-toms-make-an-unlikely-pair

 

[949]

how do we get the shoes?
my sales guy didn't mention anything about these when I just ordered my car last week.

 

[rnlabas]

Are you in the U.S. - just PUSH him for it with the Audi Summer Sales event - you get to buy up to 8 pair I think ...

 

[949]

its supposed to be free right?
I talked to him and he says that the needs to have a vin number and such.


I also contacted the department that handles it. they are giving me some run around answer about needing to have the vin number and my name to log in to see if I qualify.

 

[john]

I asked my dealer and he said the promotion was just for July. Not that I need these slippers but still...I am being Audi Assimilated so I may as well get these too!

 

[gmharle]

The promotion ran through August 4. Purchase or lease.